A new digital Christmas campaign has been launched by Aberdeen Inspired.
The campaign shines a spotlight on the city centre, and encourages the public to show it some love this Christmas and all year around.
It has been delivered by Business Improvement District Aberdeen Inspired and created by creative production agency Snap Digital.
Adrian Watson, Aberdeen Inspired Chief Executive said: “This has been a year unlike any other for us all, and there has never been a time when we more need to show our support for our city centre, which has been through so much.
“This video demonstrates how we can all make that difference, from having a cup of coffee in your favourite café, to enjoying a meal in one of our many great hospitality venues, shopping for presents for those special people in our fantastic retail businesses or enjoying what our Aberdeen Christmas Market has to offer.
“The public can also show their support for the city centre by giving the gift of Aberdeen this Christmas through the Aberdeen Gift Card, which can now be used at more than 140 businesses, with more being added daily.
“There is a need for us to work together to back the city centre and help it through the ongoing recovery. Through this campaign we want to invite people to do just that and show it some love this Christmas and all year around.”
Watch the video here: https://youtu.be/jOshf-VkVGU